Post Pinterest Pins Automatically from New Blog Posts

Post Pinterest Pins Automatically from New Blog Posts

Ever wondered how people keep their Pinterest boards so fresh with every blog post they release? Good news: you don’t have to manually pin every article you write. With a few simple tools, you can automatically post brand new Pinterest pins every time you hit ‘publish’ on your blog. Let’s dive into how you can do this step-by-step, without learning a lick of code!

Why Automate This?

  • Save time: No need to copy and paste blog titles, images, and links to Pinterest every time you publish.
  • Never miss a pin: If you’ve ever forgotten to promote a blog post, this takes care of that, automatically.
  • Consistent traffic: Pinterest rewards regular pinners. By pinning every post, you increase your blog’s reach steadily.
  • Free up your brain: Let tech do the repeatable stuff so you can focus on real creative work.

Step-by-Step Setup

1. The Trigger: Detect New Blog Posts

First, we need a way for our automation tool to “know” when you’ve published something new. The most common way is through your blog’s RSS feed – a special link that lists every recent post.

Visual: Imagine your blog sending out a little signal (“New post just dropped!”) every time you publish. The automation tool listens for these signals.

Example RSS blog post feed item as JSON:

{
  "title": "Best Gardening Tips for Summer",
  "link": "https://yourblog.com/gardening-tips-summer",
  "pubDate": "Thu, 08 May 2025 10:00:00 GMT",
  "contentSnippet": "Learn how to keep your garden thriving this summer with these practical tips!",
  "image": "https://yourblog.com/images/gardening-tips.jpg"
}

Tips: Most platforms (WordPress, Squarespace, Blogger) have RSS built in. Find your RSS link and keep it handy!

2. Choose Your Automation Tool

You’ve got options, and all of them work without real coding:

  • n8n: Open-source, free to start, lots of flexibility if you like tinkering. Runs on your computer or in the cloud.
  • Zapier: Super friendly, tons of pre-made “Zaps” (workflows). Paid, but easiest for beginners.
  • Make.com (formerly Integromat): Another great low-code tool, good for visual workflow builders.

For this tutorial, we’ll focus on n8n and Zapier (the process is similar on Make.com).

3. Set Up n8n: RSS → Pinterest Pin

With n8n, you build a workflow: it starts with “Watch RSS Feed”, extracts info, and sends it to Pinterest using their API (how apps talk to each other).

Visual: Envision a flowchart: RSS ➞ Format Data ➞ Pinterest API ➞ Done!

  1. Start a new workflow in n8n.
  2. Add an RSS Trigger node: Paste your RSS feed URL here.
  3. Optional: Use a Function node to tweak the data (e.g., change the image URL if needed).
  4. Add an HTTP Request node: This will send a POST to Pinterest’s API to create a new pin.
  5. Authorize: Set up Pinterest OAuth (watch out: Pinterest might ask for app approval – instructions are in n8n’s docs).

Here’s a typical JSON payload n8n sends to Pinterest:

{
  "title": "Best Gardening Tips for Summer",
  "link": "https://yourblog.com/gardening-tips-summer",
  "description": "Learn how to keep your garden thriving this summer with these practical tips!",
  "image_url": "https://yourblog.com/images/gardening-tips.jpg",
  "board_id": "1234567890"
}

Customization tips:

  • Add hashtags to the description for better reach (e.g., #gardening #summer).
  • Pick the perfect Pinterest board by using a Board ID variable.
  • If your blog post has no featured image, set a default image so your Pin always looks good.

4. Set Up Zapier: RSS → Pinterest (No Coding!)

Zapier is probably the fastest way to do this if you’re new to automation.

  1. Create a Zap.
  2. Set the trigger to “New Item in RSS Feed”. Paste in your blog’s RSS feed URL.
  3. Set the action to “Create Pin in Pinterest”.
  4. Match the data fields: Link, title, description, and image from your RSS feed into Pinterest’s Pin fields.
  5. Test your Zap! Zapier will show you a sample Pin before you go live.

Here’s how Zapier “sees” the data between your blog and Pinterest:

{
  "Title": "Best Gardening Tips for Summer",
  "URL": "https://yourblog.com/gardening-tips-summer",
  "Description": "Learn how to keep your garden thriving this summer with these practical tips!",
  "Image URL": "https://yourblog.com/images/gardening-tips.jpg",
  "Board": "Gardening Inspiration"
}

Customization tips:

  • If your blog has multiple categories, set up a filter step to pin only certain posts (e.g., just “DIY” topics).
  • Use Zapier’s “Formatter” to clean up titles, add emojis, or auto-generate hashtags.

5. Add Extras: Supercharge Your Pins

Feeling ambitious? Some people use AI to write better Pin descriptions or generate fresh images for every post. If you want to get fancy, tools like Make.com can turn one blog post into multiple custom Pins (for different boards or audiences).

Sample enhanced JSON payload (with AI-generated description):

{
  "title": "Best Gardening Tips for Summer",
  "link": "https://yourblog.com/gardening-tips-summer",
  "description": "Transform your summer garden with beginner-friendly, expert tips. Pin now and cultivate your best garden ever! 🌱 #gardening #summer",
  "image_url": "https://yourblog.com/images/gardening-tips.jpg",
  "board_id": "1234567890"
}

Tips:

  • Try using a tool like GPT or Claude to write catchy Pin descriptions for you (connected via Zapier, Make, or n8n’s HTTP or AI nodes).
  • Always preview your Pins before you publish to Pinterest. Broken image links look unprofessional.

Real Example: How This Works for a Small Business Owner

Imagine you run a baking blog. Every Wednesday, you post a new recipe. Once you set up this automation, here’s what happens:

  1. You publish a post: Chocolate Chip Banana Bread.
  2. Your RSS feed updates. Zapier or n8n instantly spots the new post.
  3. The automation grabs your post’s title, yummy photo, and summary, then sends it to Pinterest as a brand new Pin on your “Weekly Recipes” board.
  4. You get traffic from both your loyal blog readers and Pinterest pinners—no extra work required.

And the best part: You set it up once, and it runs forever.

Tools You’ll Need

  • Your blog’s RSS feed link (e.g., https://yourblog.com/feed or similar)
  • n8n (free, open-source): n8n.io
  • Zapier: zapier.com
  • Pinterest account (must be business account for API access): Pinterest Business
  • Optional: Make.com, GPT-4 or other AI tools for smart descriptions

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Final Thoughts

If you’re blogging regularly and pinning by hand, this automation will save you hours while growing your audience. The hardest part is the 15-minute setup—after that, it just works. Start simple, then, when you’re comfortable, add steps (like better descriptions or multiple boards) to make it your own.

Give it a try, and watch your blog (and your Pinterest boards) thrive—without the manual hustle!

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